Browsing All posts tagged under »social media«

Will social media save TV networks?

December 7, 2010

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TV networks are facing increased competition from online media. One of the challenges of TV networks is to offer personalized, on-demand and interactive content – features which are inherent to online media. Yesterday (Dec 6, 2010), the scene was set for an interesting new format in one of Finland’s largest audience-drawing TV show:  Finland’s Independence […]

Creating a user experience with social media – case: Nagubo

December 1, 2010

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Here’s an interesting example on how to create a user experience with social media: meet Bertel Nagubo! Bertel Nagubo is an inhabitant of the Nauvo island (Nagu in Swedish) in the archipelago. As described on its Twitter account: “Bor i Nagu. Trivs i Nagu. Har rötter i Nagu. Sedan flera hundra år. Har kommit med på […]